Billye Aaron Communications and Marketing Intern

The Atlanta Press Club

Curating content to promote membership & sponsorship and assisting with all other graphic needs.
Designing and editing the digital program for the Atlanta Press Club's 2022 Hall of Fame.

Featured Projects

Announcing the 2022 Inductees to the Atlanta Press Club’s Hall of Fame. [2022]

The Atlanta Press Club
Graphic Designer, Researcher, Writer
I designed a series of posts for The Atlanta Press Club to use across socials to announce the inductees for their annual Holl of Fame Event.
The Atlanta Press Club is a non-profit organization that hosts events for metro Atlanta journalists. These events range from luncheons with local politicians to an annual gala honoring remarkable journalists who keep Atlanta informed. However, the promotion for these events tends to fall flat on social media platforms such as Instagram and LinkedIn.
These graphics were created to build excitement and drive event attendance, but they also needed to help build an online brand. They were part of a package to begin building a consistent feed on Instagram.
The “HOF 2022 Inductees” graphics reinforced the branding for the Atlanta Press Club through the choice of fonts and colors. The templates’ very sleek, clean, and classy look fit right into the Instagram feed while also sparking excitement in followers:
— 21 average likes with two outliers drawing 49 likes on one post and 37 likes on another post (overall page average of 4-10 likes).